We generally do not recommend using actors or models in our videos for several reasons:

Authenticity: Using actors or models may convey a sense of artificiality and lack authenticity, which could potentially undermine the credibility and relatability of the content.

Cost: Hiring professional actors or models can significantly increase production costs, especially for businesses operating on a limited budget.

Relatability: Viewers may find it difficult to relate to actors or models who do not represent the genuine experiences or demographics of the target audience.

Shooting Time: Working with actors or models often requires additional time for rehearsals, multiple takes, and direction, which can extend the overall shooting schedule.

The shooting time required to create a Plate & Pillow video typically spans one day. Our goal is to work as efficiently as possible and finish shooting within one day. Based on our experience in the hotel and restaurant niche, this timeframe is achievable in approximately 90% of our projects. However, it's important to note that this timeframe may vary depending on factors such as weather conditions or special requests, which could extend or shorten the shooting duration accordingly.

The recommended length of a Plate & Pillow production video is typically between 45 to 90 seconds. This duration is supported by industry standards and research indicating that shorter videos tend to have higher viewer engagement and retention rates. Additionally, considering the attention span of online audiences, keeping the video concise ensures that the key messages are effectively communicated without losing the viewer's interest.

Yes, there will be different video edits in terms of aspect ratio and length. This is essential to meet the demands of today's social media and mobile era, where various platforms have specific requirements for video content. By creating different edits tailored to different platforms, we ensure that the videos are optimized for each platform's audience and viewing experience. For example, shorter, more concise edits may be suitable for platforms like Instagram and TikTok, while longer edits may be more appropriate for platforms like YouTube or Facebook. Additionally, adjusting the aspect ratio allows us to optimize the viewing experience for different devices, such as smartphones, tablets, and desktops. This approach maximizes the reach and impact of the video content across various digital platforms.

Yes, Plate & Pillow not only helps publish the content after finishing all edits but also offers extensive support in digital marketing strategies. We specialize in leveraging social media ads and media buying techniques to maximize visibility and engagement for your hotel or restaurant. By strategically targeting your desired audience segments and crafting compelling ad campaigns, we aim to drive traffic to your establishment's online platforms, ultimately leading to more reservations and bookings. Our team will work closely with you to understand your goals and tailor our digital marketing efforts to effectively promote your business, ensuring that your content reaches the right audience at the right time, resulting in increased visibility and ultimately, more reservations.